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BRAND INFORMATION

BRAND CONCEPT

In 1983, JOEL GOMEZ started in Sunnyvale, California from a skate shop.For more than 30 years since the birth of the brand, based on the concept of "skating, snowboarding, and music," we have been developing and researching outerwear products with a focus on fashionable and functional design details. In 2020, a snowboard developed based on feedback from repeated tests by riders in Japan and overseas was released. We will continue to develop products without forgetting "Always have, Always will".

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