BRAND INFORMATION
BRAND CONCEPT
This brand is produced by Shaun White, a global superstar who has achieved many great feats at the top of the world, including the Olympics and X-Games. With the motto of "Professional gear for everyone," Shaun himself has created a lineup that focuses on performance to the point of satisfaction. In addition to boards that meet the various needs of adults, the brand also focuses on boards for kids and youth. Starting this season, soft goods such as outerwear and insulation will also be sold in Japan.