SMITH OPTICS

BRAND INFORMATION

Company name: SMJ Co., Ltd.

URL:http://www.smithjapan.co.jp/

Phone Number:046-265-6118

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Email:smj@smithjapan.co.jp

BRAND CONCEPT

In 1965, Bob Smith, an orthodontist who loves powder, adopted the world's first double lens for goggles using a foam material that allows air to escape.
The brand started when he handcrafted goggles in his warehouse and sold them at resorts in Utah and Colorado on weekends.
Even now, many processes are handmade at factories in the United States.
Bob Smith was always thinking about making goggles so he could focus on riding. Even now, more than 50 years later, the manufacturing that tries to realize it is inherited in Smith.

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