BRAND INFORMATION
BRAND CONCEPT
Started in a small garage in California in 1993. Product development focused on functionality and design to support the intense competitiveness and style of action sports. In goggles, the company released a series of unprecedented products together with the world's top team riders. In 97, the "DX" was a huge hit. In 2011, the company released the world's first completely frameless goggles, the "APX". In 2018, the company developed the "PXV" with a 200-degree field of view, which won the Free Run Magazine Best Gear Award for five consecutive years. JAPAN LUMALENS, which focuses on the snowy Japanese environment, is still highly popular today due to its bright tones and versatility for use in a variety of weather conditions.
BRAND ARTICLES & NEWS
DR that produced the "PXV model" that won the best gear award for the second time in a row ...
Innovating goggles in the 2010s ...
BRAND SNS -Instagram-
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