Sochi and Pyeongchang Olympics have won silver medals in two consecutive snowboarding and half-pipe events, and even skateboarding is currently challenging for the Tokyo Olympics, pushing up technology and competing with rivals, increasing the possibility of participating in the Olympics.He will also appear in TV commercials for this winter.
This is a commercial for UNIQLO, where Hirano is a global brand ambassador.
CM making video
"Hirano, who has a solid style and continues to run at the forefront as a top athlete.Hirano, who is also active in hybrid activities in snowboarding and skateboarding, thought that he could express the "advancement" and "stylishness" of hybrid down outerwear, and decided to use this time. ], A comment from the company side.
"Hybrid down outerwear" is said to be an item born from the development of snowboard wear worn in the plains.The design, which was based on the movements during the competition and the structure of the human body, brought new ideas to the down outerwear as everyday wear.
What was the episode when shooting such a commercial? .. .. ..
<At the time of costume fitting>
"I usually like these color combinations and styles," he said, wearing his favorite khaki outerwear.
<At the time of shooting>
Hirano who entered the studio with an unprecedentedly nervous look.Although I was puzzled by the shooting that was different from the competition, I was able to respond to orders from the director.
In the jump scene, I used a trampoline to shoot.It was soaring higher than I had imagined, and it was impressive that the core did not shake at all when it was rotated.In the scene where I raised the zipper of the last jacket and stood there, "I'm not good at putting on parentheses (laughs)," he said with a smile, softening the scene.
The hybrid down parka is not snowboard wear, so make no mistake.
So please take a look at the commercial and its making image.
CM