A new decision in the 10th year since the brand was founded.
With the theme of new snowboard styles and fashion, it is supported by a wide range of users regardless of genre.
Masakazu Fukuyama, the representative of the apparel brand MofM (man of moods).
Moved the activity base from Daikanyama, Tokyo, which has been active for 10 years, to Minakami, Gunma Prefecture, Shintenchi.
The other day, the reception party for the WORKSHOP minakami was held.
About the future of Mr. Fukuyama who is always thinking about the fusion of fashion and extreme sports
He responded to an independent interview.
■ Why did you move your base from Daikanyama, Tokyo to Minakami, Gunma Prefecture and start as WORKSHOP minakami?
In my life, the division of 3 years, 5 years, and 10 years is very important.
It's been 10 years as a snowboard rider and a player, and 10 years since I came to Tokyo and started making clothes.
As I approach my 40s, I want to be in my 40s, so I decided to use this break.
As a human being, Minakami was the place where I arrived in search of an environment for further skill improvement.
It was a very natural process, so everyone says it's a great decision,
I didn't think it was amazing.
Minakami is a place where you can make effective use of your time.You have plenty of time to read a book.
A free space where you don't feel any strange pressure or stress.
I think the most important thing is that I have time to face myself.
I want to make use of the feeling that I can always push myself and send out snowboarding and fashion here.
I understand the convenience of living in Tokyo, but I'm wasted time and snowboarding is neglected.
This place has only a positive image in me.
Snow shoveling in winter and the fact that there is a 15km distance to the convenience store are all pluses.It will be very rational.
As we get older, the time of one day becomes less and less.
It takes a lot of courage to omit what you have now,
I moved to this place and was forced to omit unnecessary things and sharpen them.
There's also a reason I'm just addicted to snowboarding again,
In order to further evolve yourself in both snowboarding and fashion,
It was a natural flow for me to come to Minakami.
after,
I'm heading for the winter season at the age of 38 this year,
Three seasons later, he aims to skate in Alaska in the year of the break, just 3 years old.
It's not about jumping, scoring, or competing as a competition.
That line is not beautiful or attacking a great line.
As a snowboarder and an artist who purely likes snowboarding.
I would like to challenge Alaska toward the age of 40 in the best condition with my mental and physical fitness.
The goal is not to compete or evaluate, but to adjust to the best condition for me and skate in Alaska.
This is also one of the reasons for moving the base to Minakami.
■ How will you be active in WORKSHOP minakami in the future?
I also want to improve my snowboarding.And I want to make more realistic clothes.
I don't think clothing brands can do just by following the trends after 10 years.
There must be a basic axis that does not shake.
I don't want to keep up with trends in my personality
I want to always pursue realism in everything.
For example, I think I have to be in the mountains to make realistic snowboard wear.
For the fashion of minakami LIFE LINE that will be newly transmitted from now on,
It is based on what you need to live in the mountains.
Things that make you think they are cool even if you wear them in Tokyo.
And even if people from the city center see it in WORKSHOP minakami and mountains,
The MofM team's STYLE will create something that is new and urban, yet realistic and cool.
If you're a snowboarder, you understand that you live in the mountains,
I want to convey the wonders of living here to people who have never experienced it.
If you get results here, it will give a good stimulus to the fashion industry.
The place to create and send good clothes
It may be changed to the idea that it is not only Tokyo, and the movement.
For snowboarders
I want to make a call from WORKSHOP minakami so that I can always be cool and longing for it.
Over a month on our own, showrooms, waxing rooms, guest houses, kitchens, living rooms
Because WORKSHOP minakami is the one that handles all the interiors and is completed as something that I can understand.
I want to be a place that always inspires snowboarders,
And I want to show myself growing.
Every time I meet, I think "this guy has changed and has grown up".Always seeking stimulus.
■ How would you like to use WORKSHOP minakami?
If you can get sympathy by looking at the homepage, media, my Facebook, etc.
Anyway, I want to talk and convey my thoughts.
And if you really sympathize with me, I'd like to skate together or have a session based here.
This is suitable for an environment where people can cherish and deeply connect with each other.
I want to do my best to convey my thoughts to those who think that I am good and what I express is good.
If you're addicted to it, I'd like you to wear my clothes here and go skiing with me.
If you wear my clothes and slip, you will definitely be cool, and you can become a snowboarder who is said to be cool even from the perspective of others.
If you think your way of thinking is different from yourself, it's okay if you move away from it.
I'm sorry, but I can only send it.
■ What is Masakazu Fukuyama's move this winter?
I try to be polite.
I used to stay in the mountains as a player and had a temporary local, but
From now on, I will live in Minakami and become a real local snowboarder, so
Because newcomers can never come suddenly and be rude to the people living in this land.
After all, there are rules and manners depending on the mountain, so first of all, let's be recognized as local.
I spend the season listening to the opinions of the locals here and learning the rules, manners, and how to slide.
I'll improve my own skills, but I think that's almost the end of this year.
Is this the season to learn?To be local.
And to slip here for three years and challenge Alaska with mental and physical fitness.
■ Finally
From now on, I will make clothes that are real and insanely cool.
The numbers are not all, but the difference between 30,000 mm and 50,000 mm in the water pressure resistance of the garment is
It's a very slight difference that goes crazy with a little manual level of one process,
The level of consciousness that pursues even the difference in high specs is very high.
I was able to meet people from factories that have the highest technology in the industry.
I am glad that you can sympathize with such a small brand and cooperate with me.
Please look forward to making realistic clothing with the best design and function.
Also for people who have never snowboarded
We will continue to send out information so that we can become a cool and admired existence.
And I hope you can think that snowboarding is cool and you want to try it.
MofM Official /
http://www.manofmoods.com
https://www.facebook.com/manofmoods
Masakazu Fukuyama /
https://www.facebook.com/neoblkman
