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January 2011, 09 03:22

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Man "Subaru BRZ"

Among the FR sports cars jointly developed by Toyota Motor Corporation and Fuji Heavy Industries, the name of the new model to be released at Subaru Brand has been decided as "Subaru BRZ" and it has already been announced.Subaru will exhibit the BRZ concept model at the Frankfurt Motor Show, which will open on September 2011, 9 in Germany. The jointly developed vehicles released by both companies by the spring of 15 will be revealed as commercial models at the Tokyo Motor Show in the fall of 2012.There is no doubt that it will be one of the hottest cars, whether it will be a catalyst for the Japanese sports car market, which is becoming more and more obscured by young people away from cars.

 The FR sports car jointly developed by Toyota and Subaru is considered to be a modern version of Toyota's hit work "Hachiroku" (Corolla Levin, Sprinter Trueno = AE80) in the 86s.Toyota has released a prototype car under the name of "FT-86", but has not disclosed the official name of the commercial model.In automobile magazines, in addition to the number "86", there is a lot of noise that the name "Levin" or "Treno" may be revived.

■ Naming with a feeling for a horizontally opposed engine

 Subaru announced the product name ahead of Toyota probably because it decided that it was necessary to establish the brand image of the new sports car before Toyota in terms of Subaru's sales strategy. "BRZ" is a combination of B of the horizontally opposed engine (BOXER engine), which is Subaru's core technology, and R of the rear wheel drive (Rear Drive), and the three letters Z which means "ultimate". "We put our thoughts on a sports car equipped with a horizontally opposed engine, which is a feature of Subaru."In its medium-term management plan announced in July, Fuji Heavy Industries puts this joint development at the top of the effect of the alliance with Toyota, and states that it will "increase the brand value of Subaru and expand the fan base that will lead to sales expansion."

 Regarding the jointly developed "FT-86," Toyota said, "A new-generation FR sports car concept model that matches Subaru's and Toyota's desire to make cars. The world's only horizontally opposed engine FR layout that combines the core technologies of both companies. Aiming to be a sports car for Toyota, we propose the joy of driving and the joy of owning the car, which are the attractions of the car. "Utilizing the lightweight and compact Subaru flat engine, production is also outsourced to Fuji Heavy Industries.The price is kept in the 200 million yen range, aiming for a hit product that can be reached by young people like the former AEXNUMX.

Really, the chances of seeing a sports car have decreased.
eco ,,,, era, economy.
There may be various reasons, but ... a man should like a fast car.
A car without sound is not a car.It is a moving tool.Similar to escalators and elevators.

If not, it's not a man.Imagine.

MofM Director & Snowboarder: Moved from Tokyo to Minakami, Gunma, with the aim of creating new, realistic clothing that immediately reflects what you experienced in nature in your designs.Mountains, mountaineering, mountain stream fishing, snowboarding, fashion, and living in nature every day at an altitude of 1000m in Minakami to further improve myself.